PolyGo

Opportunity — What problem are you working on, and why does it matters?

Government users often need to share a set of related links in public communications, campaigns, or resources pages. Today, one way to publish a public‑facing page of links is by creating a full Isomer website, which requires additional compliance steps like privacy statements and terms of use and can take several days from start to launch. FormSG is sometimes used as a workaround, but it isn’t designed for presenting a curated list of links and can feel awkward or inconsistent for this purpose. These alternatives add unnecessary friction when what’s needed is a simple, lightweight page of links that can be shared instantly.

Link listing should be simple, but current options aren’t

In a feature prioritisation survey of go.gov.sg users, "a mini website like GovTech's Linktree" ranked as the third most requested feature, receiving 20.24% of total priority points, closely behind shortlink management features. This signals that a significant share of existing government shortlink users see a gap in their tooling for presenting grouped links as a single public-facing page.

While the official Singapore Government short link service (go.gov.sg) enables secure, trusted links for communications, it doesn’t provide a way to present multiple related links together as a single public‑facing page. Public officers often resort to using other services or building a full website on Isomer when all they need is a simple index of links. These workarounds can slow down communications, require extra approvals, and distract from the core objective of getting information into citizens’ hands in a clear and timely way.

Velocity — What you actually built or changed in the last month

Editing a PolyGo link list page: Users can customise the handle, summary, website, and the list of links before saving

In response to this need, we built the PolyGo link listing page MVP. The MVP is accessible at tree.go.gov.sg (TreeGo) and enables government users to quickly create a public page aggregating multiple official links without the overhead of a full website launch. Users log in via Go Studio (studio.go.gov.sg) to name their links page, add and order links, and set custom link titles and icons. The resulting link listing page is mobile‑friendly and publicly accessible, making it easy for citizens to see all related links in one place.

Core features built so far

• Customisable page title and link titles

• Add, reorder, and assign icons to links

• Mobile‑friendly public link list pages

While the MVP enables users to publish lightweight link collections, we plan to extend it with collaborative editing capabilities and analytics in future iterations to support team workflows and measure engagement.

Traction — How real people are using it, and what is happening as a result?

A user survey of beta participants showed strong validation for the product. Users rated overall satisfaction at 4.12 out of 5, with 81% reporting that PolyGo met their expectations for a lightweight link listing tool. Ease of use scored especially well at 4.55 out of 5, confirming that the product delivers on its core promise of simplicity over alternatives like standing up a full Isomer site or repurposing FormSG. These early signals suggest PolyGo addresses a genuine gap in the current ecosystem of government publishing tools.

For the hackathon demo day, we worked with the Polyglot team to pilot using the link list page for the participants to easily access their prototype in various languages.

Looking ahead

With strong satisfaction scores from beta users, the next step is to expand access to more teams and agencies for campaigns, resource pages, and public communications where a simple list of official links is needed. Planned enhancements like collaborative management and analytics will help teams work together more effectively and measure how citizens engage with their link collections.